sarojads Rotating Header Image


Different types of Advertising Techniques

Before going to know about different types of advertising techniques, it is must for us to know what is advertising. Since advertising is defined as a form of marketing communication used to acquire the attention of consumers. It is required to promote a product or service offered in a business.

History of advertising

The history of advertising dates back to 3000 BC, when Egyptians used papyrus to make sales messages and wall posters. Later the method of advertising changed its way from using papyrus to communicate the messages. Thomas J. Barratt, from London has been called “the father of modern advertising”. Barratt created an effective advertising campaign for the products of Pears Soap Company, which involved the use of targeted slogans, images and phrases. One of the Barratt slogans is, “Good morning, Have you used Pears soap?” which became popular during the 19th century. Barratt used different tactics to associate the Pears brand with high culture and quality. Similarly, advertising was practiced using different tactics during the early 20th century. Advertising increased dramatically in the United States due to industrialization that expanded the supply of manufactured products. Industries recruited workers as consumers of factory products in order to profit from this higher rate of production. It did so through the invention of mass marketing designed to influence the population’s economic behaviour on a larger scale. Advertisers in the United States of America have adopted the doctrine that human instincts could be targeted and harnessed into the desire to purchase commodities. Edward Bernays, a nephew of Sigmund Freud, is often considered as the founder of modern advertising as he associated with such type of advertising method during 1910′s and 1920′s. Later the psychologists Walter D. Scott and John B. Watson contributed applied psychological theory to the field of advertising after Bernays. The first radio stations were established by radio equipment manufacturers and retailers who offered programs in order to sell more radios to consumers during 1920′s. After that advertising techniques changed to use Television technology, the Internet and mobile technology. We can observe advertising has always required a medium to communicate the message irrespective purpose.

Types of advertising

There are different types of advertising methods and techniques. It is good to remember that advertising is widely used for commercial use than for social cause since its origin. As advertising requires a medium or media, commercial advertising media include wall paintings, billboards, street furniture components, printed flyers and rack cards, radio, cinema and television adverts, web banners, mobile telephone screens, shopping carts, web popups, skywriting, bus stop benches, human billboards and forehead advertising, magazines, newspapers, town criers, sides of buses, banners attached to or sides of airplanes (“logo jets”), in-flight advertisements on seat back tray tables or overhead storage bins, taxicab doors, roof mounts and passenger screens, musical stage shows, subway platforms and trains, elastic bands on disposable diapers, doors of bathroom stalls, stickers on apples in supermarkets, shopping cart handles (grabertising), the opening section of streaming audio and video, posters, and the backs of event tickets and supermarket receipts. Different techniques involved in advertising include Television advertising / Music in advertising, Infomercials, Radio advertising, online advertising, Domain name advertising, new media. Similarly, different techniques used in advertising commercial products include covert advertising, Press advertising, Billboard advertising, Mobile billboard advertising, In-store advertising, Coffee cup advertising, Street advertising, Sheltered outdoor advertising, Celebrity branding, customer-generated advertising and Aerial advertising.

Advertising services

Advertising agency recognizes the taking in of uncommon things and associations to people when all is said in done. This could be carried out by using distinctive certifications, case in point, TV, remote, outside thought, the web or dissimilar mediums. The enormous subject promoting affiliation is driving the stock and increments the plans.

Advertising agencies can help the things in so diverse exceptional courses like moved pushing, social typical showcasing, web searcher advertising, business films and so on.

A stake of the endeavour are using still vintage frameworks that is paper ads and free-bee progress , these movement are a few times readers are discharge , so undertaking need to look for after new methods. Notwithstanding headway films and web advertising are absolute best system to help the things.

Present affray undertaking can’t proceed without a beneficial pushing and exchanging logic. For that meander have fitting plotting, this is overpowering for the achievement. Advertising agencies¬†express the note of the stock to the complete group through exceptional mediums.

An inventive and extraordinary Advertising makes exceptional picture position in the business, and the arrangements are impelled. Advertising services can help you contemplate an offering plan which assurances to meet the approvals of the making amassing and can help you to hold up with the equal nature.

Pick a fantastic and imaginative publicizing org and they ought to be generally gifted in promoting and they have phenomenal needing to apply the buyers. Anything the endeavours necessity to showcase the stock give your arrangements to the supporting org, unquestionably strengthening business settings take your musings into next evaluation and they land to your contemplations to people all things considered. It is amazingly titanic to land at up with new and inventive arrangements.

Publicizing and Marketing associations are wholeheartedly sincere to showcase the stock in this unprecedented world.


Promoting office recognizes the taking in of uncommon things and associations to people when all is said in done. This could be carried out by using distinctive confirmations, case in point, TV, remote, outside thought, the web or different mediums. The tremendous subject publicizing affiliation is moving the stock and increments the plans.

Promotion organization intends to edge notice to get its customer consideration for a specific item or administrations. It is answerable for marking, promoting and deals advancement of an association.

Bangalore has various promotion organization getting a large portion of the publicizing business experience India. Around the intense promotion offices of Bangalore, Saroj ads is serving to furnish appealing promoting administrations with its inventiveness and incredible potential.

Saroj ads is outfitting proficient promoting administrations in Brand Positioning, Ad Film making, Professional Photography, Graphics Designing, Marketing Retention, Digital Marketing, Media Design and Buying, Commercial Advertisement, Advice dependent upon business studies, Advanced Sales Techniques in Bangalore.

Saroj advertising agency in Bangalore is working to infiltrate your item into business sector and to associate it to the mass. It is additionally assuming an imperative part in building client relationship for promoting your item and administrations by making brand picture. It is flourishing to make special effect in the business sector and to give another stance out of the rest publicizing orgs in Bangalore.

Head office of Saroj ads is put in Chennai and limbs in Bangalore and Hyderabad to grant creative publicizing administrations to its customers. Thus, Saroj ad agency in Bangalore is situated to offer you innovative administrations in the contemporary business.

site by bcz